INSIGHTS  |  Seller Advice

The Mythical California Buyer

August 8, 2025

Just after sunrise in L.A., his Tesla slips onto the I-15, sun glinting off the hood, autopilot engaged, and Zillow glowing on his phone. His destination—Vegas.

He just cashed out of his beach shack for $4.5 million. He works remotely now, so adiós to California’s stifling taxes and traffic. Briefcases of cash ride shotgun: a down payment, earnest money, and a stack of blackjack cash.

He rolls into Vegas with swagger dialed up to 11. He isn’t here to negotiate. Forget comps. The first house with a wine cellar, infinity pool and a Strip—or fairway—view? Sold.  

He drifts through a property—guard-gated, of course—and clocks the high ceilings, quartz countertops, and infinity-edge pool. He turns to the listing agent, briefcase in hand, and says,

“I’ll take it. Full price. All cash. No inspection.” 

If this sounds like a dream, that’s because it is.

The Real California Buyer

Every year, about 40,000 people move to Nevada from California. Many are financially comfortable. They are also experienced homeowners, business owners, and investors who’ve done their homework. They’re not interested in throwing cash at overpriced homes.

California buyers are comparing your home to others in Las Vegas. They’re also weighing Las Vegas against places like Scottsdale, Austin, or Miami. These are buyers interested in making a smart purchase. 

The Danger of Believing the Myth

Sellers who believe in this mythical California buyer often overprice their homes—and end up sitting on the market while real buyers pass them by. Price reductions follow. Negotiating power weakens. And the final sale price often lands below where it could have been if priced right from the start.

How to Attract the Right Buyers

Forget chasing unicorns. The best way to attract real buyers who are motivated is to price competitively, market strategically, and present your home in its best light. When you’re ready to sell, let’s talk about a strategy.

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The Mythical California Buyer