The spring home buying and selling season is off to a strong start. The sales volume is up significantly since last month and March of last year. However, there is still a lot of inventory on the market for buyers to choose from based on our absorption rate numbers. This means that now, more than ever, it’s critical for home sellers to have the best marketing, the best condition and the best price in order to compete and get your home sold in this market.
Here’s an overview of what you should know when selling your luxury home:
Marketing – Your home deserves a level of marketing that is commensurate with the quality of your property. High impact effective marketing is a key factor in getting your home shown and offers submitted. Your luxury home’s marketing is more than taking a few photos and listing it on MLS. We provide you with professional photography, copywriting, video production, staging, printed marketing materials, and a national and international online presence that grabs the attention of qualified potential buyers.
Condition – The most important aspect of this factor is that living in a home is completely different than selling a home. Regardless of its immaculate condition, a home that is not properly staged for sale will always stay on the market longer than one that is.
Price – In the Las Vegas luxury market, there is a well-defined demand curve that shows offer potential for any given property, at any given price. Price your property on that curve and you will receive offers. Price your home above the curve and it will go stale without offers. There is a science to understanding the optimal selling price for every property. We focus our pricing expertise in the specific guard gated and select gated communities in Summerlin, Las Vegas, and Henderson which appear in every issue of the Rob Report.
Please contact me at 702-605-7480 if you’re sincerely interested in selling you home for top dollar. I’ll be glad to explain exactly how our expertise can be used to your advantage.