The secret is out: Las Vegas is a great place to live. Demand is high, inventory is low, prices are rising, and the market will likely remain hot for quite some time.

During the last real estate bubble, wild speculation was rampant in Las Vegas. It wasn’t uncommon for buyers to purchase five homes with no money down. When the market started to crash, these buyers would hand four properties back to the bank and live in the fifth, causing a flood of distressed inventory that crashed pricing.

In today’s market, we see more people buying homes to live in. These buyers—many of them from out of state—are financially strong; they often pay cash or finance with large down payments. Yes, there are still those who bite off more than they can chew, but for the most part, today’s heightened demand is fueled by real growth.

When it comes to selling, many real estate agents see high demand as a reason to get lazy. In a rush to get to market, they post listings without professional photos, 3D tours, floor plans, or property descriptions featuring upgrades and neighborhood amenities. FaceTime walkthroughs are no replacement for these resources, and skipping out on them is a huge disservice to sellers. When high-quality images and helpful information are provided, out-of-town buyers are much more comfortable making an offer without touring the home in person. This is what drives demand and raises the final sales price.

At the Rob Jensen Company, we consistently invest in marketing for our sellers—no matter what the market looks like. From highly targeted online advertising to national print campaigns, we do everything in our power to market luxury properties to the highest number of qualified buyers. This is the recipe for getting the highest sales price in the fastest time possible—especially in today’s strong seller’s market. If you’d like to take advantage of these favorable selling conditions, let’s talk today.